Colour is considered one of the most useful and powerful design tools you have. People respond to different colours in different ways, and these responses take place on a subconscious, emotional level.

Colours are more than a combination of red and blue or yellow and black. They are non-verbal communication. Colours have symbolism and colour meanings that go beyond ink. It is helpful to keep in mind how the eye and the mind perceive certain colours and the colour meanings we associate with each colour. Green means safety, for example and colour can also be used to draw attention to the most important part of a message.

The Kurvex Wayfinding system comes in a set of standard colours but can be customised to compliment both your brand and environment.

For further information about our design services please do not hesitate to call and discuss your requirements.